Have you ever seen a "support local" movement bumper sticker and felt "yes, that's good"? We have.
What tangible actions can you take to support local? It turns out most people have a vague idea, but aren't sure what to do.
So Don Shafer, our CEO and founder with a lifetime of service to local banks and credit unions nationwide, decided to start Towny with a simple idea: help people take tangible actions to support local.
"Let's connect consumers in a city with their local business community" we said, and haven't looked back. Three years later, we're supporting four cities and have plans to go into another 250 over the next couple years.
Building Local Coalitions
Most consumers don't think twice about buying local or not because they don't know what's available. When working in Lubbock, for example, we identified over a thousand local businesses — but most consumers estimate there are only a hundred or so.
Your town probably offers a lot more than you knew! The problem is, most businesses doin't have a mobile presence or the resources to comminucate with you.
So why not form a coalition of local businesses, banks, and charities, whose pooled resources could give a voice loud enough to be heard?
That's what we've decided to try. And it's working!
Three Pillars of a coalition
Businesses, Banks, and Nonprofits
Buy, bank, and give local. That's our mission because those are the three pillars of a community that can work together to form a coalition that entices and attracts you — the consumers — to participate in the local community.
Towny has decided to unite these three forces town by town, across America. See you there!
Available for Apple iOS and Android
Download for Free
Local coalitions in our pilot project cities have already put thousands of deals online in our mobile app. Download it to get rewarded for going local.
Visit Your Town
Towny is spreading the message of local first and telling the stories of the businesses that make your town unique.